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SEO website positioning
Positions 1-3 in Google make every business flourish. We perform positioning of websites for regional, national and foreign companies.
Report a page for analysis
Benefits of website positioning
Increased visibility in search results
SEO helps your business rank higher in Google search results, allowing you to reach more potential customers both locally and nationwide.
Increased sales
More traffic on your website translates into more interest in your company's offering. This is a chance to increase the number of enquiries, reservations, or sales without having to incur large advertising costs.
Better adaptation to customer needs
Positioning based on thorough keyword analysis allows you to adapt the content on your website to what your customers are looking for, increasing their interest in your services or products.
Building trust and expert image
Companies that appear at the top of search results are perceived as more professional and trustworthy. This helps build a positive image and attract loyal customers.
Competitive advantage
With effective SEO, your company can stand out from local and national competitors, gaining an advantage through greater visibility and website optimization.
Long-term benefits
Positioning is an investment for years – high positions in Google allow you to generate constant traffic to your website without having to constantly invest in paid advertising campaigns. It is an effective way to increase your return on investment.
Search engine usage statistics
According to data from 2024 , the most popular search engine in Poland is Google , which handles as much as 95.68% of internet traffic . Next places are occupied by Bing with a share of 3.20% and Yahoo! with 0.57% .
When it comes to web browsers, Google Chrome is definitely the dominant browser in Poland, with 70.62% of users using it. Firefox is next with 9.68% , and Opera is right behind it with 6.44% . Safari, Samsung Internet and Microsoft Edge are also worth noting, as they have smaller but still noticeable market shares.
What does this data mean? Website positioning in Poland should be consistent with Google algorithms, which clearly dominates the search engine market. At the same time, it is necessary to ensure that the website works and displays correctly on the most popular browsers in Poland, such as Google Chrome , Firefox or Opera , in order to maximize the potential of online visibility.
Why choose our SEO services?
Individual approach
We are not a large corporation that positions clients in an assembly line manner. We work individually with selected companies, which allows us to understand the client's needs and adapt the SEO strategy to their requirements.
Knowledge and experience
As SEO experts, we participate in industry training and conferences. We also conduct our own training, helping others achieve success in online marketing.
Reports and transparency
We provide monthly reports on visibility in Google, visit statistics and work performed. The transparency of cooperation provides clear insight into the progress of activities in the positioning process.
Google Positioning: What Do We Do?
Regional positioning
We offer regional positioning in all cities in Poland, supporting the visibility of the website through careful optimization and our unique know-how, as well as dealing with Google My Business listings.
Nationwide positioning
We offer nationwide positioning, which increases the visibility of the website in search results throughout Poland. Thanks to our knowledge and experience, we reach customers from different regions, optimizing the website for general and competitive keywords.
Positioning abroad
We offer positioning of websites on foreign markets, helping companies reach customers in different countries. We optimize websites for local requirements, language and specifics of a given market to effectively increase brand visibility on the international stage.
Positioning of online stores
We specialize in positioning online stores in Poland, focusing on key phrases related to the products or categories offered.
Website positioning in Switzerland
Switzerland is a country with one of the highest living standards in the world and a stable economy. We specialize in positioning websites on the Swiss market, we know local standards and requirements.
Website positioning in Germany
Germany is a country with one of the largest economies in the world and a high standard of living. We specialize in positioning websites on the German market, knowing local standards and requirements very well.
Website positioning stages
1
Strategic conversation
We start with an in-depth strategic conversation where we analyze your business goals and website needs. We discuss your target audience, competition, and areas that require special attention in the optimization process. This allows us to develop a customized SEO strategy that best suits your requirements.
2
Technical audit of the website
We check the page loading speed, meta tag structure, headers, URL correctness and responsiveness on different devices. We use tools such as Ahrefs, Semrush and Google Search Console to identify technical issues and optimize the page for SEO. This ensures that your page meets the technical requirements of search engines, which positively affects its visibility.
3
Selection of keywords
We select keywords with high search potential that best match your site's content and goals. We use tools like Ahrefs, Semrush, and Senuto to find the optimal phrases. We also analyze the competition to develop a strategy to dominate in search results.
4
Optimizing the content and code of the page
We work on optimizing the content and code of your site. We improve meta tags, headings and eliminate technical errors. All content is adapted to SEO best practices and user expectations, which increases their engagement and contributes to better search engine results.
5
Link acquisition and substantive development
We acquire valuable external links that build the authority of your site. At the same time, we regularly expand the content, creating unique and valuable materials that attract users. Every month we provide a detailed report of our activities, presenting the effects and progress in positioning.
Case study: SEO effets developed by us
Our success in the real estate industry
The above chart shows the effects of positioning for the atrium-nieruchomosci.pl brand from November 2023 to September 2024. The real estate market, being one of the most difficult industries, required an advanced SEO strategy. We have currently managed to position 902 keywords in the top 10. The report was prepared using the Senuto tool.
Positioning results:
- Organic traffic increased by 860%
- 128 phrases in TOP 3 position
- 902 phrases in TOP 10
- The increase in traffic generated thanks to SEO resulted in a significant increase in conversions, which translated into real business benefits.
Friendly contract - one month notice period
Contractual assumptions
We offer a clear and friendly contract that provides flexibility and security of cooperation. Additionally, we guarantee a one-month notice period , so you have full control over the actions and business decisions you take.
What's more, we can modify the keyword list at any time, adapting the strategy to your current needs.
Monthly SEO Report
Payments for positioning are made on a monthly basis, and you will receive reports on our work according to the following schedule:
- Phrase position report - daily
- visibility report – monthly
- website traffic report – monthly
- report on completed tasks – monthly
On-page activities : The important role of content in website positioning
In positioning on the Polish market, not only technical optimization is key, but also content marketing . Even with a perfectly optimized code and fast page loading, the content must attract attention and meet the needs of Polish users.
Why is content so important?
Google algorithms can recognize valuable content by analyzing user engagement – how much time they spend on the page and how often they return. The better the results in these areas, the higher the page's rating in the search engine. The appropriate use of keywords is also important. They must be naturally woven into the text – too many of them can lower the page's position in the search results.
Our approach
We create SEO content tailored to the needs of Polish users. We pay special attention to search intent, regional language differences, and the specifics of local queries. This ensures that content is not only linguistically correct, but also attractive and valuable to recipients in different parts of Poland.
Benefits of good content
High-quality content not only supports positioning in Poland, but also builds a positive brand image. Blogs, expert articles, guides and other unique content attract attention, increasing trust and engagement of potential customers. This not only improves visibility in search results, but also strengthens your position as a leader in the industry.
Off-page activities : The key role of link building in positioning companies
If your company wants to gain customers in Poland, it is not enough to simply optimize the website from a technical perspective and adapt the content to local preferences. A key element of effective positioning is link building , or building strong, valuable links from Polish websites and portals.
What matters in link building?
The most important thing is the quality of links – links from credible industry and information services, not their quantity. Polish users value natural search results, and often make purchasing decisions based on trust in information sources. Linkbuilding allows you to influence their behavior in a predictable way, directing them to your site from trusted sources, such as local portals, industry blogs or thematic forums.
Optimization is not everything
Linkbuilding is one of the most important elements of SEO strategy , which allows you to achieve high positions in search results. However, it is crucial that the links come from a variety of sources - sponsored articles, industry portals, discussion forums or local news services. The quality of links is assessed using tools such as Ahrefs , which analyze the domain rating (the strength of the backlink profile). The higher the quality of the sources, the greater the impact on the position of your page in Google results, which translates into visibility and credibility in the eyes of users.
We are ready to improve your visibility
Linkbuilding is not only about attracting customers, but also building trust in Google algorithms, which is crucial for obtaining stable results in Polish search engines. We work with a network of partners who provide high-quality links that support the positioning of your website. What makes us stand out? After the cooperation ends, the links remain active, which allows your website to maintain a strong position for a longer period of time.
Website positioning - FAQ
Practice shows that most Internet users limit their activities to checking the first, or at most the second page of results in Google . Most customers come to you by searching for so-called key phrases in Google (this is the most popular search engine in Poland).
High positions are a guarantee of customer interest. Website positioning is one of the cheapest and at the same time very effective methods of online promotion. For this reason, effective and professional SEO activities are so important!
The first results of SEO activities, such as positioning and optimizing websites, can be visible after a month. However, it is worth remembering that initial changes do not always translate directly into increased sales. Full and stable effects may require up to 2 years of regular activities.
The time it takes to achieve website positioning results depends on many factors, such as:
- industry competitiveness,
- technical condition of the site,
- number of optimized keywords,
- budget allocated for SEO.
The bigger the budget, the faster you can expect more visible results. However, systematic SEO and optimization are key to maintaining high positions in search results and ensuring long-term success.
SEO of an unfinished page makes sense if planned properly. Starting SEO activities at an early stage of creating a page allows you to prepare it for the requirements of search engines and avoid mistakes that are difficult to fix later.
SEO activities like acquiring initial links or creating optimized content can start the process of indexing a page by Google before it is fully completed. Consider creating a staging version of the page, publishing it to your target domain, and submitting it to Google via Google Search Console. This will allow the search engine to index the page, which will speed up the build of visibility.
Positioning is a long-term process, the pace and effects of which depend on many factors. The first visible results appear in the early stages of cooperation, but it is worth remembering that Google algorithms can change from day to day. Therefore, as an honest partner, we cannot offer a guarantee of effects.
Our guarantee? Transparency and commitment.
We provide full transparency of our actions – you will regularly receive detailed reports documenting our steps and their effects. With us, you can be sure that every decision is made with long-term success in the search engine in mind.
Social media activity has a significant impact on SEO because it generates traffic and user signals that Google uses to evaluate the quality of a site. Shared content attracts visitors, which increases engagement and improves click-through rate (CTR). Social media also helps index content faster and build brand recognition.
We know how to use these mechanisms to support the visibility of your website in search engines.
Of course, effective SEO requires knowledge, time and constant monitoring of the effects. In larger projects, it may be difficult to reconcile with other business obligations. What's more, poor SEO can have the opposite effect - using inappropriate SEO techniques can cause a decrease in the visibility of the website, or even its complete removal from search results. That is why it is worth entrusting this process to professionals who will take care of the safety and effectiveness of the activities.
To start positioning your website, contact us and send us your website address for a free initial audit . Then we will arrange a strategic conversation during which we will estimate the costs and determine whether they fit your budget. We operate transparently and always advise the best solutions tailored to your needs.
It is also worth specifying whether you are interested in regional or nationwide positioning, because the strategy varies depending on the reach.
In some cases, if we see that the SEO strategy will not bring the expected results with the available financial resources, we advise alternative solutions, such as social media marketing , which may be more effective for a given industry. Our goal is to provide actions that bring real results!