Real Estate Websites General Informatics

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We design and create websites for real estate agencies, developers, property management companies, rental agencies and investors. We provide maintenance of the website on a professional server, security and software reliability.

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Proven solutions in the real estate industry

Nowadays, websites for the real estate industry are a key tool in the promotion and sale of real estate. Thanks to them, real estate agencies can reach a wide range of potential clients, present their offer and build a professional image.

The websites we have created for the real estate industry reach the highest positions in Google throughout Poland. As experts with over 20 years of experience, we offer comprehensive website design dedicated to companies involved in brokerage, trading and purchasing real estate.

Designing web portals

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What makes our real estate sites stand out

Modern, intuitive and optimized for Google results to stand out from the competition and attract new customers.

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Original graphic design

Your website will attract attention with a unique design that will make it stand out from the competition.

Flexible expansion

A website designed with your business's future expansion in mind, which will help build brand prestige in the dynamic real estate industry.

Reliable interactive elements

Integrated contact forms, loan calculators and booking systems work flawlessly, increasing user engagement.

Advanced search and sorting options for offers

The intuitive, visually appealing interface makes it easy for customers to quickly browse and compare properties.

Easy content editing

Possibility to instantly update offers, add photos or promotional videos, even from mobile devices.

Integration with real estate management systems

Seamless connection to CRM and other sales management and customer service tools.

Reliability and ongoing support

We guarantee technical support even after the site has been implemented, so that your site always runs smoothly.

Rich experience

We have completed projects for leading real estate portals, which confirms our competence and knowledge of the specifics of the market.

Top positions in Poland

Our websites reach top positions in search results throughout Poland, and our SEO strategy for the real estate industry effectively increases the visibility of your company.

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We will take care of your visibility in the real estate industry

We perfectly understand the specifics of this industry, from architectural platforms to property management. Thanks to our solutions, your website will be modern and fully optimized for marketing and SEO, which will significantly increase its visibility on the web.

We are experts in SEO – we have many years of experience and effectively increase the visibility of websites in Google.
Own real estate portals – we develop startups in this industry ourselves, so we perfectly understand the market and its needs.
Google Ads campaigns – we run effective ads that reach potential customers.
SEO optimization – we take care of the technical aspects of the website so that it achieves the highest possible positions in search results.

Page positioning Google Ads Campaigns

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Completed websites and internet portals for the real estate industry

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Atrium Real Estate Purchase

As part of the Atrium Skup Nieruchomości project, General Informatics carried out a comprehensive implementation that allowed the company to achieve the first positions in Google for phrases related to real estate purchase in 200 locations in Poland. Our activities included:

Creation of a modern, responsive web portal for Atrium, which was optimized for UX and SEO, ensuring excellent visibility in search engines.
Full scope of 360 marketing , which supported the company in the field of Google Ads advertising, remarketing campaigns and social media, which increased brand recognition and the number of quote requests.
Implementation of an advanced CRM system that automates customer service processes, facilitates offer management and ensures full control over sales processes in the company.

Thanks to our work, Atrium Skup Nieruchomości has gained a dominant position in the industry, gaining not only visibility but also operational efficiency thanks to process automation.

Real Estate Broker

For the Szczecin-based company Makler Nieruchomości , one of the first licensed real estate agencies in Poland, General Informatics carried out a comprehensive refresh of the old-style website .

As part of the project:

We have created a modern, responsive website that meets the needs of both the commercial and residential real estate markets.
We have performed full SEO optimization to increase the company's visibility in search engines and attract more potential customers.

Thanks to our support, Makler Nieruchomości gained a modern online platform that significantly improved their image and efficiency in customer service.

Portal Sell Apartment

For the sprzedammieszkanie.com platform, which enables the quick sale of apartments throughout Poland and solving legal problems with real estate, General Informatics has implemented a comprehensive project.

Our activities included:

Creating a coherent and modern visual identification that distinguishes the brand on the market.
Full SEO optimization , which provided better visibility of the platform in search results, attracting more potential sellers and buyers.
Developing an attractive graphic design that emphasizes professionalism and makes it easier for users to navigate the website.
Implementation of a CRM system that automates offer management processes and facilitates customer service.

Thanks to these activities, the sprzedammieszkanie.com platform has become an effective tool for the quick sale of apartments and solving legal problems with real estate throughout Poland.

Real Estate Portal Canary Islands

For a real estate portal operating for over 25 years in the Canary Islands and Spain, General Informatics implemented a modern project that included:

Creation of an intuitive and responsive internet portal , tailored to the needs of individual clients and investors.
Full SEO optimization , which increased the portal's visibility in search engines and attracted customers from all over the world.
Development of an attractive graphic design and coherent visual identification that emphasize the prestige and professionalism of the company.
Implementation of an intuitive CRM system that facilitates the management of customer contacts and offers.

Thanks to our solutions, the portal has gained a modern look, intuitive operation and increased visibility, providing comprehensive support and advice for investors in the real estate market in Spain and the Canary Islands.

Real Estate Buyer

For the company Skupczyk Nieruchomości , offering immediate purchase of real estate for cash in the Pomeranian Voivodeship, General Informatics carried out a comprehensive project.

Our activities included:

Creation of a modern and responsive internet portal , tailored to the needs of clients looking for a quick property sale.
Development of an attractive graphic design that highlights the professionalism and integrity of the company.
Implementation of an intuitive CMS system that allows for easy management of content and offers.
Creating unique content that precisely communicates the benefits of quickly purchasing real estate, without the need for renovations or long waits for the transaction to be finalized.

Thanks to these activities, Skupczyk Nieruchomości offers its clients a quick, hassle-free sales process, supported by a professional website.

Champion Invest

For Champion Invest , a company supporting real estate investors at every stage – from choosing an apartment, through renovation works, to lease management – General Informatics carried out a comprehensive project.

Our activities included:

Creating a modern website that effectively communicates the company's services and benefits to investors.
Implementation of a CRM system enabling effective management of investor relations and monitoring of project progress.
Development of a CMS investment management system that allows for convenient management of real estate and investment processes.
Creating content that precisely describes the benefits of investing in real estate and the rental management services offered by the company, guaranteeing regular passive income.

Thanks to these solutions, Champion Invest can comprehensively support its clients, providing them with profitable investments with minimal time investment.

Property Value

For the company Walor Nieruchomości , General Informatics implemented a portal, and the cooperation included:

Creating a coherent visual identification that emphasizes professionalism and distinguishes the brand on the market.
Implementation of a CRM system facilitating the management of customer relationships and sales processes.
Development of a CMS system allowing easy management of offers and content.
Creation of an extensive knowledge base in the form of a content- rich guide, providing valuable information about the real estate market.
Conducting SEO optimization and positioning , which provided the company with top positions for over 100 phrases in Google.

Thanks to these activities, Walor Nieruchomości has achieved significant visibility on the web and has also gained tools for effective customer service.

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Are you in the real estate industry? Choose a modern website that works to your advantage

With many years of experience in the real estate industry, we design and build effective websites that help real estate agencies achieve success. We create websites for both local companies and those operating throughout Poland, as well as abroad, e.g. in Spain, Greece, or on the French Riviera.

Whether your agency is a comprehensive real estate agent or specializes in investment advice, premium properties, properties with legal defects or business properties – our solutions are tailored to your needs. We know how to use the marketing potential of each niche and create a website that maximizes the effects of your work.

General Informatics websites for the real estate industry meet the most important requirements that ensure their effectiveness:

Full service of real estate sales, exchanges and purchases, allowing your clients to conveniently manage their transactions.
Profiling offers in line with investor preferences, which speeds up sales processes.
A clear content structure that facilitates negotiations and conversations with customers by providing them with precise information.
Mobile optimization (RWD technology) – your website works flawlessly on phones, tablets and computers.
A CMS system that allows for easy and independent content management without the need to involve a programmer.
Advanced real estate listing management tools that enable fast and intuitive searches, with basic and advanced features.
Integration with popular offer exchange platforms that automatically synchronizes your offers.
The ability to highlight listings to draw attention to the most valuable properties.
Individual graphic designs made by professional graphic designers, in line with your suggestions.
SEO optimization to make your website visible in Google search results.
Integration with marketing tools – newsletter, Facebook, Google Maps, Google Analytics, which supports your advertising campaigns.
Individual programming solutions - such as integration with CRM systems, interactive property maps and dedicated solutions that fully meet the needs of your business.

Our websites are designed to not only look attractive, but above all to be functional and help sell real estate. Regardless of the scale of your business, we will create a website for you that will bring real benefits and support the development of your company in the real estate industry.

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Important answers to important questions

At General Informatics, we approach each client's needs individually, tailoring our offer to their expectations. Each project is different - just like building a house - whether it's a small house on a plot of land or a multi-story building, it all depends on the level of complexity and the number of man-hours needed for its implementation. We create websites according to your requirements, and if you have a limited budget, we can set the maximum level, while ensuring a competitive price.

The turnaround time depends on the complexity of the project. Simple sites with basic features can be ready in a few weeks, while more advanced projects, such as portals with CRM integration or extensive features, can take 2 to 6 months.

When creating a website for the real estate industry, we offer comprehensive assistance in developing detailed specifications so that the website meets all the needs of your business. We advise how to avoid common mistakes, such as overly complicated navigation, improper presentation of offers or lack of optimization for mobile devices. We help you plan an intuitive page structure, proper content layout and integration with CRM systems, so that your website is easy to use for both customers and you. We guarantee that each stage of the project will be carefully considered, so you will avoid usability problems and increase the effectiveness of your website.

Once your site is up and running, we offer technical support, including troubleshooting, system updates, and site training. We can also offer long-term support packages, where we will regularly monitor the site's performance and make any necessary corrections. Additionally, we provide comprehensive 360 marketing, including SEO, Google Ads campaigns, and remarketing. We also work with external marketing agencies that the client can choose, providing full flexibility in terms of online promotion.

Our proprietary CMS GeneralAdmin system, which we created specifically for ease of use, does not require knowledge of HTML. What's more, it has a closed code, which makes it much less vulnerable to external attacks, providing you with full security and stability. The system is fully responsive, which means it works flawlessly on all devices, regardless of whether you use a computer, tablet or smartphone.